Singapore-based Virtual Concierge honestbee Partners with Robinsons Supermarket in PH | News & Promos | Robinsons Supermarket

Singapore-based Virtual Concierge honestbee Partners with Robinsons Supermarket in PH

L-R: Eric Bataga, honestbee Operations Manager; Mia Subido, honestbee Business Development Manager, Crystal Gonzalez, honestbee Country Manager Philippines; RobinaGokongwei-Pe, President & COO of Robinsons Supermarke.; Patricia Ann Famador, AVP for E-commerce of Robinsons Supermarket; Jody Gadia, General Manager of Robinsons Supermarket

honestbee is an app that is designed to act as a virtual personal concierge. It is an all-in-one on-demand lifestyle platform that saves you time by handling your chores for you, so you have time for what matters. 

One of the time-consuming household tasks it is able to handle efficiently is the grocery run. The company’s market research in Singapore finds that it takes people four hours to complete their weekly grocery runs. In Hong Kong it takes about two and a half hours. With the unresolved traffic issues in Metro Manila, this delivery service is a welcome alternative to driving out, looking for a parking spot, and lining up at the checkout counter in order to bring bulky groceries home.   

The app was developed in 2011 by Singapore-based techpreneurs Joel Sng, Isaac Tay, and Jonathan Low who set out to revolutionize how mundane daily tasks are accomplished in a modern urban setting. By 2017, they are now present in key Asian cities Singapore, Taipei, Hong Kong, Jakarta, Kuala Lumpur, Bangkok, Niseko and Tokyo and they have now launched their grocery service in Metro Manila.

One of the keys to their start-up’s phenomenal growth is that they have partnered with industry leaders in the countries that they are present in. Here in the Philippines, one of their strategic partners is Robinsons Supermarket. This is where their trained concierge handpicks the freshest produce and the premium grocery items according to the customer’s specifications, at in-store prices.

The app is set up in a way that the user feels like he or she is doing the actual shopping to meet his or her standards and product satisfaction, with the concierge even able to make substitution suggestions to ensure customer satisfaction. The service on the app is customer-centric, and there is room to leave specific instructions for the items to be purchased.  Deliveries, which are marked for two hours, are from 10am - 8pm daily, subject to store operating hours, including weekends and public holidays. There is a flat rate concierge or shopper fee of P150. Free delivery is offered for a minimum spend of ₱1,500.  Otherwise, a delivery fee of ₱99 applies.

“Robinsons Supermarket’s partnership with honestbee presents us with an opportunity to even be much closer to our customers,” says Jody Gadia, General Manager of Robinsons Supermarket. “They now have an option to do their grocery shopping with ease through their mobile phones or desktops and still expect the same high-quality, fresh and healthy food and products from our supermarket to be delivered at their doorsteps.”

Robina Gokongwei-Pe, President and COO of Robinsons Supermarket adds, “We are happy to support honestbee, as this is just the first step in making Robinsons Supermarket’s products and services readily available to everyone.”

honestbeealso launched its additional concierge services for laundry pick-up and delivery (including dry-cleaning) and delivery from its partner restaurants.

By providing people with a virtual concierge that offers services such as picking up laundry, doing the groceries, or bringing you hot meals straight from your favorite restaurant.

The app is available for free download on the Apple or Google Play Store. To start using it, simply register and click on the confirmation email, tag location, pick out the items or services they need, and wait for the delivery within two hours.  The app can be used on iPhone, iPad, Android phones and tablets, over mobile or Wi-Fi connections. Desktop is also available for Groceries.

honestbee offers a unique integrated service, as it houses your favorite premium brands and ensures top-of-the-line services  to give city dwellers more time to ‘Bee’. The time saved from doing chores you more time to be a spouse, a parent, or a friend, as the easy-to-use app gives convenience at a click, with safe, reliable, and convenient grocery, delivery and laundry services through your smartphone. 

For more information about honestbee, visit